Increased yellowing of our teeth occurs naturally as we age, and is helped along by the things we eat, drink and smoke. If you are unhappy with the color of your teeth, you can ask your dentist about the huge number of professional and home-use products to lighten tooth color, or you can try a different shade of lip color. It Cosmetics offers a dual-end product designed to make teeth appear whiter, and also minimize those annoying little lines and wrinkles around your mouth.
My Youthful Smile combines a collagen and antioxidant formula smile line-filling treatment on one end, with a collagen lip-plumping gloss on the other end. The gloss can be used alone or over lip color, and was designed to counteract any yellowing of your teeth, making your smile appear whiter instantly. This effect is achieved through the use of blue-based pigments in the gloss.
It Cosmetics was named one of several Cosmetic Innovators of the Year this month by the Independent Cosmetic Manufacturers and Distributors (ICMAD). The My Youthful Smile lip product was recognized for personal care product innovation. It is available online for $32.00.
